FREE SPIRIT, KILLER STYLE

The Western fashion trend has come a long way since its early days of overt cowboy aesthetics. As we move into 2025, the style has evolved into a more chic and muted look, while still maintaining its classic charm. While horses, cowboy boots, hats, and bandana prints remain popular graphics, they're now incorporated in a more subtle manner. The focus has shifted towards creating a sophisticated, streamlined look that can effortlessly transition from day to night. This evolution reflects a growing desire for versatility in fashion, blending classic Western elements with contemporary design. 

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ALL FRILLS, NO CHILL

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REMEBER HOLLISTER? GEN Z DOES